Brand History

This brand takes its name from the Korean word for 'scrubbing sponge,' embodying its essence in every design.
These garments are handmade in small batches by artisans in their 70s.
Our clothing is defined by its naturally scratchy and prickly texture.
They are also deliberately designed to be excessively heavy, uncomfortably tight, or so long that they trail behind.​​​​​​​
These physical constraints and the dazzlingly vibrant colors (as expressed in this garment) are both hallmarks of our clothing as high fashion.
When you wear our garments, you become a living SUSEMI
—a human scrubbing sponge.
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